We comply with the Federal Trade Commission 1998 Children’s Online Privacy Protection Act (COPPA). The 4-H Name and Emblem have special protections from Congress, protected by code 18 USC 707. Reference to commercial products or trade names does not imply endorsement by MSU Extension or bias against those not mentioned. This information is for educational purposes only. Sign in to review and manage your activity, including things you’ve searched for, websites you’ve visited, and videos you’ve watched. Borden began using the term in his teaching. Data helps make Google services more useful for you. Borden published his 1964 article, The Concept of the Marketing Mix.

The term 'marketing mix' became popularized after Neil H. Quentin Tyler, Director, MSU Extension, East Lansing, MI 48824. The Marketing Mix(The 4 Ps of Marketing) Marketing decisions generally fall into the following four controllable categories: Product. Issued in furtherance of MSU Extension work, acts of May 8 and June 30, 1914, in cooperation with the U.S. Michigan State University Extension programs and materials are open to all without regard to race, color, national origin, gender, gender identity, religion, age, height, weight, disability, political beliefs, sexual orientation, marital status, family status or veteran status. Control the mind, body, and heart of your Sims and play with life in The Sims 4. MSU is an affirmative-action, equal-opportunity employer, committed to achieving excellence through a diverse workforce and inclusive culture that encourages all people to reach their full potential. Create new Sims with big personalities and distinct.

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